Attindas Hygiene Partners - Making it Personal

As our tagline suggests, our Mission, Vision, and Values are all about “Making it Personal”.  So, for all of us at Attindas, what we do and how we work is in service of improving the quality of life for millions around the world—including our employees, consumers, and customers.

At Attindas, Personal Care is not just how we describe our business. It’s our mission. It’s personal. It’s a child, a loved one, it’s often about those who can’t help themselves. Caring for them can only be personal. So Personal Care isn’t just our category; it’s our calling, our purpose. We imagine the solutions that make caring for babies’ skin, and preserving dignity and independence easier, more affordable, for everyone. At Attindas Hygiene Partners, we believe everyone deserves personal care.

Our Vision

We make life better with absorbent hygiene solutions that support health, dignity and comfort

Our Mission

We leverage our global scale and local intimacy to make absorbent hygiene effective, affordable and widely available

Our Values


As Attindas continues to evolve, we are proud of how our values carry our business forward and stay constant in our core:

Personal

Our work begins and ends with the people who use our products. We deeply care about them and about all other stakeholders who help us achieve our mission

Agile

We strive for more efficient ways to achieve outcomes and adapt to the fast-paced market we serve, seizing opportunities to better meet the needs of our stakeholders

Innovative

We listen to our stakeholders to understand their needs. We deliver creative, compelling, accessible and affordable solutions to support health, dignity, and comfort

Integrity

We are committed to always doing the right thing, the right way. Operating safely, honestly, consistently, and sustainably